What exactly is SEO anyways?
"5 billion searches are performed every day. be found"
SEO stands for Search Engine Optimization and encompasses all measures improving the quality and quantity of organic (unpaid) traffic to a website from search engines. All major search engines such as Google or Bing show primary search results wherein web pages and other content types are displayed based upon what the search engine considers most relevant to the user.
To enable your company’s products and services to appear in the top positions of Google’s search results is getting more important. Developing a customized SEO strategy is crucial for the long-term success of your online business.
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Customized SEO Strategies
A well-managed SEO strategy can help you:
• Increase the visits to your website: SEO focuses on creating informative and relevant content for keywords and meta descriptions that will be displayed on search results pages. Optimizing this content helps to increase your click rates which in return leads to an increase of qualified web traffic to your site.
• Provide measurable results of your company’s growth: Get a comprehensive analysis of your customer’s profile and behavior when they interact with your website. What keywords have they used to get to your website? How do they interact with your products or services?
• Increase cost efficiency: SEO is a very cost-efficient focused marketing strategy which directs potential clients to your website who are actively looking for your products and/or services.
• Brand awareness: Positioning your website in the top search results helps to increase the exposure of your company. Appearing in the top positions will help to associate all related searches for your specific keywords to your company.
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SEO needs to be in-line with your website
By analyzing your website’s on-page structure, we make sure that all technical requirements are met to enable a solid foundation for your site to rank for specified keywords and phrases. A healthy website is a fundamental element in successfully implementing SEO.
Areas of SEO Service
Strategy & Consultation
SEO consulting: We advise you on all questions regarding SEO and then create tailor-made SEO strategies that best support your digital project.
We conduct an SEO audit of the website in order to uncover the optimization potential and to identify any problems.
OnPage Consultation & Optimization
We analyze your content in order to uncover any weak points and to position them better through a set of various optimizations measures.
OffPage Consultation & Optimization
Backlinks are still an important part of any SEO optimization. We analyze your current backlink profile and work out new strategies in order to find organic, relevant and high-quality links for your website.
We analyze your website with regard to the technical structure in order to optimize it so that it is easy to read for search engines.
SEO Content Creation
We write articles for your users, which are also created for optimal indexability and readability for search engines.
Have a look at our case studies!